Opel Movano Banner : Case Study

Everyone uses services like WeTransfer, YouSendit, etc to send huge files over e-mail. Opel came up with a creative idea, to promote the Opel Movano Van range, McCannLowe created a banner that is both useful and innovative : working just like websites such as YouSendIt or WeTransfer, the banner allows to upload up to 2 GigaBytes of file in the rear of the van and send it to someone accross the web… who’ll then receive an email to download the file and learn about the Opel Movano.

Watch the case study video here: