Google released their annual Zeitgeist for 2011, and made an amazing video about the most searched topics throughout the year from Japan’s Earthquake & Tsunami, to Death of Steve Jobs to the Death of Osama Bin Laden. Watch the amazing video here:
To mark the start of summer, Strongbow joined forces with legendary surfing filmmaker Jack McCoy (Endless Summer II), Bali Strickland and Eugene Tan (Aquabumps) to capture Australia’s largest glow in the dark surf attempt at Bondi Beach. On summer’s eve, 17 Strongbow surfers descended on Bondi Beach in custom made glow-in-the-dark surfboards and wetsuits as an official “welcome to summer” for Strongbow. Channel 10′s Bondi Rescue lifeguards, Corey Oliver and Andrew Reid, were among the surfers taking part. Hundreds of onlookers lined the beach and the Bondi Icebergs balcony to catch a glimpse of the spectacle.
See this interesting video by Nielsen India on how social media is going to change the way Indian consumers are connecting & engaging with each other and what it means for marketers in the APAC region to target this demographic.
