The Social Interview – R/GA

Aspiring interns with mad Facebook skillz should listen up, as your next place of employment could be at decorated digitalistas, R/GA. They have developed a new Facebook App which accesses your Facebook Account if you allow the app, when you apply for an internship to the agency. After allowing the app, it asked summer internship candidates to allow it to post three questions to their Facebook wall—not for them to answer, but for their friends to answer. It gave the agency a more complete picture of the candidates. With thousands of answers posted, they discovered some of the most young, social media savvy minds around. You can watch the video and case-study here:

 

http://judgeseyesonly.com/the-social-interview

CTRL X – Lynx

Lynx is better known for its edgy marketing involving HOT, HOTTER and even HOTTER girls in its ideas. That’s the complete strategy a Guy Brand needs to follow, and LYNX always does it in style. LYNX UK has made a new Microsite with Interactive options to keep pressing Ctrl + X on keyboard in different situations to know How Lang can we last from Perspiration in order to promote the New LYNX Dry Anti Perspirant. You can have a look at it by clicking on the Image below:

Nike Running Routes Graffiti

Nike knew that the younger generation doesn’t enjoy running and taking that into notice Nike Amsterdam along with Boondoggle Amsterdam created a campaign to paint graffiti on the city routes.

Intel – The Escape

Intel got this Youtube Takeover and made a Game within a video integrated to Facebook Connect for Asian-Pacific countries. Click on this image to play it:

Singles Finder – Ogilvy Buenos Aires

Buenos Aires has the third most active nightlife in the world, and Zonacitas.com, Aregntina’s premier Dating site made an app with Ogilvy Buenos Aires to find singles and their compatibility across various clubs/bars, etc.